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Sports Nutrition in China

Sports Nutrition in China

In 2018, sports nutrition in China registered robust current value growth, continuing the rapid growth phase fuelled by the 2016-2020 National Fitness Plan from China’s State Council. The plan, advocating all-in-fitness, was further strengthened by the China National Fitness Summit Forum, held in Shanghai in June 2018. The General Administration of Sport of China pointed out the vital role of the summit in encouraging local consumers to participate in physical exercise, in line with the healthy...

Euromonitor International's Sports Nutrition in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Sports Non-Protein Products, Sports Protein Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sports Nutrition market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
SPORTS NUTRITION IN CHINA

Headlines
Prospects
National Fitness Plan Continues To Drive Growth in Sports Nutrition
Core and On-the-go Sports Nutrition Are on the Rise
Internet Retailing Continues To Gain Share, Seeing the Fastest Pace of Growth
Competitive Landscape
Muscletech Continues To Lead Sports Nutrition
Cooperation With Gyms
Intense Competition in Sports Nutrition Is Led by International Brands
Category Data
Table 1 Sales of Sports Nutrition by Category: Value 2013-2018
Table 2 Sales of Sports Nutrition by Category: % Value Growth 2013-2018
Table 3 NBO Company Shares of Sports Nutrition: % Value 2014-2018
Table 4 LBN Brand Shares of Sports Nutrition: % Value 2015-2018
Table 5 Forecast Sales of Sports Nutrition by Category: Value 2018-2023
Table 6 Forecast Sales of Sports Nutrition by Category: % Value Growth 2018-2023
Executive Summary
Healthy Living Continues To Drive Growth in Consumer Health in China
Supportive Government Policies Continue To Propel Growth
Mergers and Acquisitions Lead To A Dynamic Competitive Landscape
the Integration of Online and Offline Sees Strong Potential
Steady Growth Expected for Consumer Health Over the Forecast Period
Market Indicators
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2013-2018
Table 8 Life Expectancy at Birth 2013-2018
Market Data
Table 9 Sales of Consumer Health by Category: Value 2013-2018
Table 10 Sales of Consumer Health by Category: % Value Growth 2013-2018
Table 11 NBO Company Shares of Consumer Health: % Value 2014-2018
Table 12 LBN Brand Shares of Consumer Health: % Value 2015-2018
Table 13 Distribution of Consumer Health by Format: % Value 2013-2018
Table 14 Distribution of Consumer Health by Format and Category: % Value 2018
Table 15 Forecast Sales of Consumer Health by Category: Value 2018-2023
Table 16 Forecast Sales of Consumer Health by Category: % Value Growth 2018-2023
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Switches
Summary 1 OTC: Switches
Definitions
Sources
Summary 2 Research Sources

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