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Bleach in China

Bleach in China

Retail volume and current value sales of bleach continued to rise in 2022 compared with 2021. Since the pandemic, which started in 2020, consumers have gained heightened awareness of hygiene, and bleach, with its disinfection and sterilising capabilities, has become considered a daily necessity. Amongst the sanitisers regularly used in households, chlorine-containing disinfectant is the most commonly used, due to its value for money and superior power. For instance, Whitecat 84 is a chlorine-con...

Euromonitor International's Bleach in China market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Bleach market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop
Bleach in China
January 2023

List Of Contents And Tables

BLEACH IN CHINA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Bleach records expansion during 2022 due to COVID-19 outbreaks
Many consumers favour smaller bleach brands for their superior value
PROSPECTS AND OPPORTUNITIES
Players will have to address consumers’ safety concerns to prevent category switching
The rising demand for different functionalities likely to limit growth
CATEGORY DATA
Table 1 Sales of Bleach: Value 2017-2022
Table 2 Sales of Bleach: % Value Growth 2017-2022
Table 3 NBO Company Shares of Bleach: % Value 2018-2022
Table 4 LBN Brand Shares of Bleach: % Value 2019-2022
Table 5 Forecast Sales of Bleach: Value 2022-2027
Table 6 Forecast Sales of Bleach: % Value Growth 2022-2027
HOME CARE IN CHINA
EXECUTIVE SUMMARY
Home care in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for home care?
MARKET INDICATORS
Table 7 Households 2017-2022
MARKET DATA
Table 8 Sales of Home Care by Category: Value 2017-2022
Table 9 Sales of Home Care by Category: % Value Growth 2017-2022
Table 10 NBO Company Shares of Home Care: % Value 2018-2022
Table 11 LBN Brand Shares of Home Care: % Value 2019-2022
Table 12 Distribution of Home Care by Format: % Value 2017-2022
Table 13 Distribution of Home Care by Format and Category: % Value 2022
Table 14 Forecast Sales of Home Care by Category: Value 2022-2027
Table 15 Forecast Sales of Home Care by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources

Report Title: Bleach in China


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